The goal? > To provide factual answers to the questions our customers ask, such as :
In short, build up an operational market study by sounding out the field.
And once we've identified the right sales levers and the right organization to support them: do it again!
It all takes time, lots of time, and a whole host of digital tools to synchronize. That's why I'm here.
Save my staff time so they can be better and more efficient!
Like Mimi-siku, I was lost when I arrived in the jungle of B2B digital commerce.
There were lots of good ideas everywhere, but my colleagues didn't necessarily have the technical know-how to implement them.
"Let's connect this tool and that one".
"What if we made these 2 apps talk to each other?"
What if... What if, what if.
> Lots of ideas, but in the midst of Silyane's sales and marketing teams, we needed a dev!
- Automate database enrichment
- Implement clear, rapid processes
- Creating tools to improve productivity
- Produce relevant statistics for us and our customers.
This series of articles will help you understand how we were able to take things to the next level. How did we meet these challenges at Silyane? What are our future plans on these subjects?
So fasten your seatbelts, and let's take a trip inside the engine of the Silyane machine.
More in the next episode...