How are automation tools revolutionizing marketing and sales?
Discover how automation tools are transforming the world of marketing and sales. This article explores the different solutions available on the market, concrete examples of use at Silyane and the limits of automation. A must-read for anyone looking to optimize their business processes through automation.
June 15, 2023
Best practices in B2B cold e-mailing
This article explains how to launch a cold e-mailing campaign in B2B, focusing on arousing curiosity rather than direct selling. It stresses the importance of a customer-oriented approach, choosing the right tools for prospecting, and personalizing e-mail. He also reminds us of the importance of constantly testing and adapting our methods.
February 22, 2023
Best business practices on LinkedIn
How do you make acquisitions with LinkedIn? At Silyane, we consider it to be a highly effective tool for creating business opportunities, but not under just any conditions... Here are a few tips!
February 22, 2023
Silyane 2021
How can I test/challenge my market? How can I find more customers? How can I adapt a coherent digital strategy?
February 22, 2023
Replay Webinar - "Digital prospecting: key stages in strategy development".
Getting to know your digital prospecting target better is an essential step before launching any kind of campaign!
February 22, 2023
How to prospect in compliance with the RGPD?
Do I risk a fine if I prospect without consent? B2B prospecting and RGPD. Is Prospecting still one of the best commercial levers despite the regulations? We explain it all in a few points.
February 22, 2023
How can I get in touch with grocery stores?
Are you in the agri-food business and looking to distribute your products to grocery stores? That's exactly what Venandi has asked us to do! (I'll let you take a look at their site to find out more... and why not place an order ;-))
February 22, 2023
A dev' in commerce! The Intro
What's at stake? - Automate the enrichment of our databases - Create tools to improve our productivity - Produce relevant statistics for us and our customers.
February 21, 2023